Beauty lovers prepare for your close up with Revlon’s fabulous new luscious lip range: Ultra HD Matte Lipcolor. Revlon’s new Lipcolors are instantly covetable and with their velvety matte high definition formula offer a lightweight, moisturizing feel and gorgeous camera-ready finish. Bringing a new take to matte lips – think sultry and seductive rather than dry and dull – the Lipcolor’s revolutionary new formula promises to deliver a beautiful matte finish with an ultra-light feel. Revlon Ultra HD Matte Lipcolor is formulated with 100% wax-free gel technology that provides vivid color in every velvety smooth swipe, while a plush, velvety applicator provides easy, smooth application.