1- Engagement

If you want to improve your engagement on Instagram then you have to be engaging too.  Like, follow, comment on images that really interest you. If it’s a beautiful image, let them know. If it’s a great destination photo then let them know. If it’s a picture about kids and you can relate to it, let them know.Due to algorithm you maybe missing out on some of the accounts you used to follow but you don’t seem to catch their images when they post. Reconnect with them by leaving a comment.

Due to algorithm you maybe missing out on some of the accounts you used to follow but you don’t seem to catch their images when they post. Reconnect with them by leaving a comment.If people comment on your post, be sure to reply or hit the heart button on their comment. Everyone loves a little personal engagement! 

Due to the Instagram algorithm you maybe missing out on posts of certain accounts you follow. You can easily reconnect with them by leaving a comment. If people comment on your post, be sure to reply or hit the heart button on their comment. Everyone loves a little personal engagement! Remember you're not only trying to keep the followers you have but also attract new followers, so make sure you post a great picture. Think about the picture you have taken and use apps to make the picture look its best.

 

2- Timings

Experiment to find out when the best time to post is. Could it be in the mornings, afternoons or evenings. If you have insights on your account then this will help as you will be able to see the reach and impressions you receive for that post.

Try to stay consistent to the number of times you post and how often you post. I think one post a day works well.

 

3- Picture Perfect

Scroll through accounts you like or use Pinterest in order to gain inspiration for your next picture. Everybody loves a lovely picture.

Be in the now – Instagram is full of season lovers who document their findings  - back to school, summer holidays, Snow fall, Cancer awareness month all pink etc etc.

 

4- Hashtags

The reason we use hashtags is so as people can find your images. Use hashtags that are relevant to your post more than generic hashtags.  For example, if you use the hashtag #Happy which currently has  383,638,557 posts – clearly the hashtag is used often so your post will be lost in the clutter of global images.

Look what other accounts are using and use the same ones – they maybe using these hashtags in order for their images to be reposted which will result in more followers from a repost.

 

5- Repost or Follow Friday

Everyone loves a repost as you engage with a different audience which will result in new followers and more likes. If you are reposting, you will need to download a repost app and remember to always give credit to the picture from the original Instagrammer.

A Follow Friday is a post done on Fridays where a group of accounts will recommend other accounts to their followers by featuring a picture, or a collage of pictures, of images whose work they enjoy.  This can also be called a Shout Out or an SFS “Share for Share.”

Since Instastories launched, this is a great way to share these posts if they don’t fit with the look and feel of your own account feed.

Ideally you should contact the accounts you wish to feature and see if they would like to join in on a Follow Friday, otherwise, you could just feature one account you like and explain in your description why you chose to feature them. Don’t forget to tag them!

 

6- Captions

A picture says a thousand words make sure you caption the image correctly, this can be pretty tough especially if you want to grow you Instagram account 

Capture your audience by giving an honest description with a true account to your day or the feeling behind the image. You can also use a quote or ask your followers a question to see if they respond.

 

7- Filters

Choose your filters wisely. Instagram's built-in presets are very limited so we recommend editing your post in a 3rd party app instead. You can find countless app recommendations online. Research, download and try out an app for yourself. Some are very easy to use, while others require a bit more practice!